This is my story.

I didn't start out planning to do this work. Before any of it, I spent twenty years in international hotel and travel leadership, the last stretch of it as CEO. It's an industry that teaches you things no classroom does - how to read a room in seconds, how to stay steady when everyone around you isn't, how to see the structure underneath a problem instead of just its symptom.

Somewhere in those years I also taught myself computer programming. I've stayed reasonably conversant with newer technology since, AI included, even though it's never been my real area of expertise, more a discipline of keeping pace with a world that doesn't hold still. Adapting isn't optional if you want to keep finding new ground; standing still just means the opportunities move out of your reach instead.

What eventually pulled me toward this work was more personal - my own experience of a mind that wouldn't settle, and the slow, unglamorous process of learning what actually helped it to. What struck me, training as a hypnotherapist and NLP-informed coach, was how much of what people carry, poor sleep, low confidence, the sense of being braced for something that hasn't happened yet, isn't a character flaw or a life sentence. It's a pattern. And patterns can be worked with.

That's the whole premise of how I practise. I'm not here to hand you a script, a five-step framework, or a guarantee I can't honestly make. I'm here to work alongside you, bringing training, structure and a calm, steady presence, while you bring the honesty, the effort and the willingness to be part of your own change. Neither half works without the other.

My hypnotherapy and NLP training run through some of the people who shaped the field itself including Dr Richard Bandler, co-creator of NLP, alongside John & Kathleen La Valle, Steve Crabb, Tina Taylor, Paul McKenna, Gloria Hammett and Alessandro Mora.

Outside client work, I've studied Tai Chi and Qigong under Dr Yang, Jwing-Ming - founder of YMAA and one of the field's most widely published authors. It's a daily practice, not a credential, but it shapes the same calm, regulated presence I try to bring into every session. Beyond that, you'll usually find me outdoors; walking is where a lot of my own thinking happens.

I've also travelled, lived and worked in a number of different countries. Separately, I've put real effort into learning several languages over the years, partly because it broadens how you communicate, partly because I've always found it came easily and genuinely enjoyed it. It gives you a lot of practice noticing how differently people communicate, and how much of what's actually being said sits underneath the words themselves, which is, in a roundabout way, most of what NLP is actually about.